Cognitive science, economics, decision theory, and managementAmerican1916–2001
“Human decision-making is shaped by limits of information, time, and cognitive capacity.”
Herbert Simon was an American social scientist, economist, cognitive psychologist, and organization theorist known for his research on decision-making, organizations, and bounded rationality. He received the Nobel Prize in Economic Sciences in 1978 for his pioneering research on decision-making processes in economic organizations.
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